Stories & Testimonials:

Diamonds Empowering Women

When we think of diamonds with think of them as strong, beautiful and able to withstand a lot of pressure, which is why it is only fitting that we use these same qualities to describe the modern day woman. At Starfire we believe it’s so important to remind women of today that they hold all of these traits, and what better way to do that then to create diamond jewellery to shine and sparkle just as brightly as they do.

One of Starfire Diamond Jewellery’s ambassadors Alicia Gowans is the perfect example of a modern day woman who strives to not only be strong but empower other women to unlock their inner strength.


Alicia is a hugely prominent and respected figure in the fitness industry. Alicia is the current World Champion in the global World Beauty Fitness & Fashion (WBFF) Fitness +35 Diva category. She was inducted as a Global Ambassador for the WBFF and in 2017 was awarded the prestigious Female Model of the Year award. Earning her Pro-Card 3 years ago, she has immediately taken a huge role within the WBFF and won 3 Crowns in International Pro Shows around the world.


Aside from her own achievements she acts as a mentor and mindset coach to all her clients as well as other industry professionals seeking guidance in personal development, goalsetting and mindset strengthening. Alicia empowers her clients to identify their goals, formulate plans to combat challenges and adversity and to become the best possible versions of themselves.


Here is Alicia wearing our diamonds for her recent photo shoot.






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